A World With Customer-Centric Innovation
Gagan Vermani - CEO - MYSUN
Gagan Vermani speaks about the challenges of the Indian rooftop solar segment and how branding is an effective solution.
With over a decade’s experience in the industry, listen to Gagan Vermani – CEO and Founder of MYSUN speak about the challenges of the Indian rooftop solar segment and how the right branding can help you overcome challenges in the solar industry.
(04:36) Which market segment should be prioritised to reach targets?
(05:38) What is the motivation for a potential consumer to switch to solar?
(07:05) How do we change the consumer mindset about Solar?
(09:20) How & why should branding be the key focus of Solar companies today?
(11:18) How do local manufacturers compare against international counterparts?
(12:53) How does the safeguard duty affect the Solar Industry?